BYT Media, Inc. is a collective of content makers, culture curators, event planners and creative marketing strategists. For over a decade now, we’ve produced a legitimately cool AND useful online and offline presence in DC, NYC and Chicago, and work with amazing individuals, institutions and brands to build loyalty, start conversations and create memories, 365/24/7.
Below you’ll find a (small) sampling of our favorite recent projects.
Get in touch if you are interested in working together (we hope you are) and let’s make some memories happen.
(click on the links below to learn more)
Over the last couple of years, True Crime has gone from (mostly) sensationalist fare, to prestige entertainment. Shows and podcasts like Serial, My Favorite Murder, Making a Murderer, You Must Remember This and Dirty John are transcending niche audiences and applying world class storytelling (and often humor) to these compelling tales of murder, conspiracy […]
Founded in 2009 and produced in collaboration with Grammy nominated comedian Tig Notaro, the festival has featured such laughter heroes as Jim Gaffigan, Ira Glass, Sarah Silverman, Jonathan Van Ness, 2 Dope Queens, Bill Burr, “Weird Al” Yankovic, Amanda Seales, Cameron Esposito, Janeane Garofalo, Nick Kroll, Chelsea Peretti, Rob Corddry, Reggie Watts, Nick Offerman, John Hodgman, […]
BYT worked closely with the most visited museum in the world to develop real-life content worthy of their iconic status. This resulted in the largest-in-the-nation Yuri’s Night celebration in 2018, feat. a DJ set by Washed Out and a multi-media celebration of the 50th anniversary of 2001: A Space Odyssey, allowing thousands of guests to […]
In 2017 BYT helped launch ARTECHOUSE, an independent, innovative art+technology space, which, according to the Washington Post invites the visitor to “reconsider the definition of the museum”, and which has since seen 200,000+ visitors and an expansion to Albuquerue, Miami and, in 2019, New York City. BYT has handled all the communications strategy and execution […]
Over the course of 2018, BYT produced original Guide-To-DC lifestyle content for the Hilton Destinations microsite, managed influencer getaways and content, as part of their #WeekendLikeALocal campaign and executed a large scale activation on D.C. iconic Pennsylvania Avenue during Snallygaster beer festival which celebrated the different neighborhoods Hilton hotels offer anchors-for-exploration in.
In a unique partnership with National Geographic, BYT has been given unprecedented access to their entire DC HQ to create an annual after-hours museum experience unlike any other. Now planning for its seventh edition, past performances have included The Knocks, Penguin Prison, Dan Deacon, Solidisco, Oddisee, Cheryl, along with local DJs and pop-up performance artists, […]
For the past nine years Capital Pride has approached BYT to produce their official Pride Week kick-off opening event. Meaning BYT has covered a lot of dance floors with glitter. The always sold out and always talked about event will continue to celebrate DC Pride in 2019!
In a city that still defines itself by its 9-to-5, Lululemon tasked BYT with challenging DC residents to elevate their non-work hours. The result was The 5to9, a monthly series of free events and creative content celebrating wellness and sharing the lululemon culture with the community, but most of all how we are defined not […]
In 2016 BYT helped launch Washington’s biggest recreational biking event – the 8000 person strong DC Bike Ride through a launch strategy that combined: -Earned media (locally and regionally) -Biking and fitness community activations -Original social media content -Programming of the FINISH FESTIVAL (feat. Questlove and White Ford Bronco), set in front of the iconic […]
Starting in 2014, BYT took over the curating and production of FotoWeekDC, the annual city-wide photography celebration in DC with over one hundred cultural partners. Hosting a week long pop-up gallery and educational space at the Former Spanish Ambassador’s Residence in Columbia Heights, with an opening reception attended by 800 people, was just the tip of […]
2017 left Washingtonians with plenty of reason for needing an after work series that was about community and experience as much as it was about enjoying a cold drink. BYT and Heineken came together to produce Heineken AfterWork which ran throughout 2017 and 2018, a bi-weekly, unique happy hour experience throughout the city. Activities included […]
In 2017 BYT partnered with The Library of Congress for a month-long exploration of disco culture, music, dance, and fashion. Bibliodiscotheque culminated with a late night disco dance party, the first ever in Library’s history. The 1750 person event sold out in under 1 minute and featured a LIVE performance by Gloria Gaynor, a silent […]
Recreational Equipment, Inc. (REI), the nation’s largest consumer co-op, engaged BYT extensively in 2016 as a key partner in their United Outside Campaign and East Coast Flagship store opening. The nearly year-long project included a number of BYT-produced events such as the #UnitedOutside launch party at the National Museum of American History, the beef jerky celebration Jerky Fest, […]
Nando’s Grocery team took their world famous (but still relatively unknown in the US) sauce line for a tour of Atlanta. The project involved transforming a warehouse into a week long, art and flavor filled, Nando’s PERi-PERi experience on The Beltline. BYT assisted with influencer sampling and relationship building, press outreach, talent booking as well […]
The first, but not last, of its kind partnership between the Smithsonian and BYT brought an after hours event to kick off the new Irving Penn: Beyond Beauty exhibition. Featuring exclusive access to the museum, specialty cocktails and food from 13 different DC hot spots, activations from #ACreativeDC and Kate Zaremba, DJ and band performances, […]
For the first time in history, the National Archives partnered with an outside organization to throw an after hours event takeover of their entire museum. The event sold out in a matter of days and featured sponsorships from Heineken, Budweiser, and Tanqueray, DJs in front of the Bill of Rights, a comedy commentary of National Treasure, […]
BYT is now in its third season of One Step Beyond, a monthly DJ night at the American Museum of Natural History in New York’s Rose Space Center, which has consistently drawn out the best crowds, and the best talent (including: ?UESTLOVE, James Blake, Prince Paul, Machine Drum, Q-Tip and more) in a truly unique […]
For the gargantuan beer festival’s third year, Neighborhood Restaurant Group brought BYT on as a production and entertainment partner. The massive event hosted 10,000 people, !!! and Brett as musical performers, and more than 270 craft beers – some of which debuted in DC for the first time. Next up: taking the Snallygaster experience on […]
SocialRader, an application by the founders of BlackBoard, which allows its users to see who in your network is attending the same conference or event as you in real time, tasked BYT with developing and executing their launch strategy in three major cities in order to drive downloads and create a support network within the […]
Spanning the whole summer at New York’s South Street Seaport, BYT led an arts and music programming featuring: photography shows, DJ pop-ups, bar collaborations with the Brooklyn Flea, performance art, weekend yoga, and interactive installations (a hammock garden, anyone?) featuring talent such as The Pains of Being Pure at Heart, Joshua Cogan, Pandahead, Au Revoir […]
Sponsors: vitaminwater, Art Whino, Living Social, Anheuser Busch, Fader, Discovery Channel In May of 2011 BYT and vitaminwater created “uncapped LIVE”, a massive month long pop-up art show, live entertainment venue, wi-fi lounge, and dance club. The 20,000 sq ft former office building on 14th and Florida was turned into a multi-sensory entertainment complex featuring […]